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Holiday P.A.S.S? Campaign - ?Sober Drivers Make Great Gifts?
Article By: by
Texas Department of Transportation
Posted: 12/11/2012 Views: 1956 Impressions: 12056
Categories: Entertainment: Travel, Government: State
Posted: 12/11/2012 Views: 1956 Impressions: 12056
Categories: Entertainment: Travel, Government: State
GIVE THE GIFT THAT KEEPS ONE LIVING
TxDOT's "Holiday P.A.S.S" encourages Texans to give the gift of a sober ride this holiday season.
It's the most wonderful time of the year, but one poor decision to drink and drive could bring a devastating end to holiday celebrations.
As Texans are planning to celebrate the holidays, the Texas Department of Transportation is launching a holiday campaign with a renewed focus on the importance of planning for a sober ride home. TxDOT's Holiday P.A.S.S. (Person Appointed to Stay Sober) campaign encourages Texans to give the gift of a sober ride and make it easier for sober drivers to enjoy the festivities without drinking alcohol.
Holiday drinking and driving poses a serious threat for all holiday travelers on the road. During last year's holiday season (Dec. 1, 2011, through Jan. 1, 2012) there were 2,462 alcohol-related traffic crashes in Texas, resulting in 842 serious injuries and 78 fatalities. During the upcoming holiday season, law enforcement officers throughout the state will work thousands of additional hours to crack down on drunk driving, including implementing no-refusal programs in many jurisdictions.
To assist TxDOT in spreading the Holiday P.A.S.S. life-saving message, the Texas Hospitality Association is distributing customizable sober driver "gift certificates" and other materials in stores across the state where alcohol is sold. Additionally, award-winning mixologist, Rob Pate, owner of restaurants Peche' and Cherry Street in Austin, is creating three signature non-alcoholic drinks for the holidays that will be promoted for holiday parties.
For tips on planning ahead for sober drivers and safe rides after holiday festivities, visit the Holiday P.A.S.S. Facebook page at www.facebook.com/txdot or the Pinterest page at www.pinterest.com/holidaypass. You will also find recipes for our original non-alcoholic drinks there.
What: "Holiday P.A.S.S." Campaign Media Event
When: 10:00 A.M., Friday, December 21, 2012
Where: TxDOT Travel Information Center
6801 US 75
Denison, Texas
Who: Texas Department of Transportation
Santa and "Sober Drivers Make Great Gifts" Boxes
Texas Department of Public Safety
Area Police Departments
Fire Fighters/First Responders
EMS Personnel
Associated Events
Dec 21, 2012 10:00 AM - 5:00 PM
TxDOT Travel Information Center
As Texans are planning to celebrate the holidays, the Texas Department of Transportation is launching a holiday campaign with a ...
More . . .
As Texans are planning to celebrate the holidays, the Texas Department of Transportation is launching a holiday campaign with a ...
More . . .
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